VISA - Visual Industries Suppliers Association - promotions signs signage screenprinting engraving Australia marketing

"Just for completing the form you could win a Mixed dozen bottles of wine"

Pricing Myth?

How many times do you hear people complaining about the increase in pricing that has happened in the past four to five months?

Obviously prices have increased; they had to because of the decline in the value of the Australian Dollar against the major currencies like the US Dollar and the Japanese Yen.

Unfortunately we have short memories, because even though prices have increase, they are, in many cases, no higher than the same time five to ten years ago.

Let us give you some examples:-

Product

Before (year)

Current Price

Roland Pigment Inks (220ml)
Roland Solvent Inks (220ml)
Roland 50” Cutter
Roland 24” Cutter
Roland 6 Colour Print&Cut
Roland 4 Colour Print&Cut

Epilog Laser Small 30 watt
Epilog Laser Small 60 watt
Epilog Laser Large 30 watt
Epilog Laser Large 60 watt

Gravograph IS400
Gravograph IS6000
Gravograph IS7000
Gravograph IS8000

Direct Color Badge Printer

Colour Ribbon for above

$249 (2002)
$279 (2002)
$9,999 (2002)
$3,499 (2002)
$52,999 (2005)
$31,995 (2005)

$44,750 (2000)
$68,250 (2000)
$56,995 (2000)
$82,250 (2000)

$18,000 (2003)
$29,900 (2003)
$35,500 (2003)
$42,000 (2003)

$8,250 (2002)

$270 (2002)

$210
$140
$8,500
$3,290
$49,940
$32,990

$36,000
$49,000
$49,000
$65,000

$16,500
$30,990
$36,500
$43,000

$7,900

$265

Vision Engraver – No pricing received by Project Engraving but assured most Engraving tables are the same price now as they were in 2000, with some between 2% - 8% lower in price

On top of this you compare Interest Rates now to 2002-2005 and include the 30% Investment allowance till June 2009 and you are in a much better buying position in 2009

Survey

We have to put together a number of questions which we feel will benefit both The manufacturers and the Suppliers alike.

Please take a moment to answers these questions carefully and once we have compiled the answers we will publish them in a future Visual Impact eNewsletter which comes out each Wednesday

We are working towards helping all the Industry push forward and make the best of 2009

"Just for completing the form you could win a Mixed dozen bottles of wine"

Manufactures & Supplier Online Survey

What is the most important quality you look for in a Distributor?:
Do you expect Market Growth:
Will you advertise or promote you Business:
If you answered Yes how would you be advertising:
If a section in Visual Impact Magazine was created for you to advertise your:
services to the Industry at a very cheap rate would you take advantage of this?:
Are you noticing an increase or decrease in sales, compared to previous years:
What percentage of increase or decrease are you experiencing?:
Are Sign Companies putting their prices up in the market:
as a result of the increased material costs?:
Are you experiencing any price erosion?:
Are you planning to increase staffing?:
Are you planning to decrease staffing?:
What is the most important way you gather product knowledge?:
Have you noticed increases in pricing?:
Did your supplier explain this pricing:
Are you aware of the 30% Investment Allowance granted by the Federal Government.:
Are you planning to purchase Capital Equipment before the end of June to:
take advantage of the 30% Investment Allowance?:
If Yes what type of equipment are you planning on purchasing?:
Would you like to know more about the 30% Investment Allowance?:
The Sign Association in conjunction with the Visual Industries Suppliers Association:
are holding a National Conference to be held in the Hunter Valley I September this:
year. It will feature some very high profile speakers and leading people from our:
industry to hold hands on Workshops and informative Seminars. Would you:
be interested in attending this Conference?:
Would you like some more information about this Conference?:
How important are Trade Shows to you and your business?:
Do you think there are too many Trade Shows?:
How important do you think Industry Associations are to your business?:
Would you like to receive more information about Industry Associations?:
What percentage of your sales do you spend on marketing?:
Final question we all need to have a break occasionally. The Sign Association and the:
Visual Industries Suppliers Association are having a Golf Day in September this year at:
the Heritage Golf Resort in the Hunter Valley. you interested in coming to this Golf Day?:
Your details::
Name:
Phone:
Company:
Email:

** to go in the draw for the chance to win a Mixed dozen bottles of wine, you MUST enter your details **

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Updated 27th March 2008

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